In the February issue of Vogue, the latest fragrance phenomenon to catch our attention isn't a single buzzed-about new perfume, but several--spun out from the same brand, dressed in perfectly coordinated bottles, and released all at once. "Scent families," they're often called, and brands like Louis Vuitton, Rag & Bone, and now Viktor & Rolf have all offered up their variations. While the intent is to delight, the effect--when you encounter the whole lot of six or eight or 10 at the counter--is ...
In the February issue of Vogue, the latest fragrance phenomenon to catch our attention isn't a single buzzed-about new perfume, but several--spun out from the same brand, dressed in perfectly coordinated bottles, and released all at once. "Scent families," they're often called, and brands like Louis Vuitton, Rag & Bone, and now Viktor & Rolf have all offered up their variations. While the intent is to delight, the effect--when you encounter the whole lot of six or eight or 10 at the counter--is ...
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